Producer- Programming, Star Maa

About the Role:
We serve high quality content to millions of customers across millions of devices, all of which are constantly evolving and changing. This role is within our Music Programming team and involves curating and scheduling music content, staying updated with industry trends, and supporting the overall programming strategy. The incumbent will contribute to creating an engaging and diverse music line-up, ensuring a seamless viewer experience and promoting the channel's success.

Context:
This role is crucial within our Star Maa Music team, where the objective is to deliver an immersive and captivating music experience to the viewers. This position plays a key role in supporting the programming team by curating a diverse range of music content, managing scheduling, and staying informed about the latest music trends. By understanding the target audience and aligning programming decisions with the channel's brand identity, this role helps shape the channel's content strategy and contributes to the channel's overall success in the competitive music industry.

Key Responsibilities:

• Creating and maintaining programming schedules, ensuring smooth transitions between shows and maintaining a diverse music lineup.

• Conducting research on music trends, audience preferences, and competitors to provide insights for programming decisions.

• Ensuring accurate and up-to-date database for music content, including song titles, artists, and relevant information is maintained.

• Reviewing music videos and content for quality, compliance with regulations, and adherence to channel standards.

• Collaborating with other departments such as production, marketing, and promotions to coordinate programming-related activities and campaigns.

• Monitoring audience feedback, comments, and requests, and providing input on potential adjustments to programming based on audience preferences.

• Staying up to date with industry trends, emerging artists, and new music releases to contribute fresh ideas and enhance programming offerings.

Performance Measures:

• Accurate and engaging content selection and curation.

• Timely creation and maintenance of programming schedules.

• Effective research on music trends and audience preferences.

• Compliance with regulations and channel standards.

• Collaborative coordination with other departments.

• Responsiveness to audience feedback and requests.

• Proficiency in technical aspects of programming.

• Continuous learning and staying updated with industry trends.

• Contribution to the overall success and growth of the channel.

Qualifications:

• Minimum Qualification: Graduate with 3-6 years’ work experience in a related role.

Personal Attributes:

• Passion for music and a deep understanding of different genres.

• Creativity and an innovative mindset to curate unique and engaging content.

• Attention to detail and a strong sense of organization.

• Strong research and analytical skills to identify music trends and audience preferences.

• Adaptability and flexibility to thrive in a dynamic and fast-paced environment.

• Professionalism and a positive attitude in working with colleagues and stakeholders.

• Strong work ethic and dedication to delivering high-quality programming.